Einfolge's Primary market research reports are developed from scratch to address specific questions or issues related to your company. Primary research is a report that is produced by asking questions, conducting trials, and combining results through interviews, online surveys, focus groups, and observations, etc.
This research can be taken through Quantitative or Qualitative research.
Quantitative research uses a scientific approach and it refers to the collection of data that cannot be measured. A hypothesis can be stated and the researcher tries to prove or disprove that hypothesis. The methods used in this quantitative research are usually easy to measure and the generated data can be analyzed mathematically. You can use basic market research methods such as interviews, polls, focus groups, and surveys to find out how customers feel about your product or service.
Sample Quantitative research questions are:
In Qualitative research, we can select the recognized qualitative methodologies that meet our individual client’s unique goals and design the study to effectively extract the relevant data or information. On considering the specifics of a client’s needs, we may employ qualitative methods, such as interviews with retailers, distributors, and customers to discover:
The main goal of any primary market research for entrepreneurs is to gain relevant insights into their target market that could not otherwise be gleaned from existing data or information. Primary research is most important for businesses or organizations or entrepreneurs because it helps them to gather first-hand information about the needs of the market.
Benefits from the first-hand information include:
Einfolge’s research team has done numerous market and business research analysis for both B2B and B2C companies/industries/firms to help them gain relevant insights into their targeted market.
Learn more about our other Patent Search solutions or contact us today to discuss your Primary Research Services requirements.
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